28/10/2022

Mobile service for the win

At the end of the day, electrification is our unique opportunity to review the complete value chain and also question our maintenance and repairs are provided to fleet owners.

On the heavy duty side, fleet owners priority is and will always be vehicle uptime.

Whether the trend will continue or not, most OEMs are taking back control of their sales process and sell vehicles directly to their customers through fully owned sales representatives, branches, or showrooms.

The traditional dealership business model has been dying out in the recent years with brands such as Polestar and Tesla but even Volvo in Sweden buying out its own dealers in order to challenge the standard business model.

Market trend for heavy duty

In heavy vehicles many new entrants have also played the card of owning fully their sales process, especially for city bus sales, with regional representatives and operations fully management centrally in their headquarters.

While the dealership model is always discussable in term of added value and competitiveness against other brands, aftermarkets need to be taken care of one way or the other. Dealerships resale and workshop network has and will always be the USP for such business model, offering close relationship and customer care to another level.

Uptime

On the heavy duty side, fleet owners priority is and will always be vehicle uptime.

By providing mobile service to our fleet owner customers we have found our niche by securing customers uptime delivering the service on-site. This means that PTOs running city traffic can get mobile service directly at their workshop, but also that logistic companies can also benefit from mobile service: on the go, in their parking lot or in a dedicated space of their warehouse/logistic facility serving as a workshop.

The advantages of mobile service

While fleet owners are looking for efficiency through electrification of their fleet, but also reduced TCO and maintenance, the main question is how to balance the maintenance need and the service reaction time for repairs.

We truly believe in close relationship with our customers. Working solely with heavy electric vehicles we see that the reduced maintenance in electric trucks compared to combustion engine will take down the maintenance schedule and moments in service scheme. Customers are appreciating more and more the mobile service, for two main reasons:

Mobile service comes in two colors

Today we deliver mobile service in several iterations depending of our customers requirements:

Today mobile service is challenging the legacy workshop model and provides better uptime for our customers. Our experience with various fleet owners operating all kind of heavy electric vehicles allows us to advice you for your current or future electrification project.

Author
Thomas Sabathier

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